Nova Strategic Marketing & Customer Growth Lab

MARKETING. SMARTER. FASTER. DEEPER

Nova Strategic Marketing & Customer Growth Lab is a high-intensity, 3-day experience that equips leaders to sharpen their strategic marketing edge, harness AI, and unlock meaningful growth across the customer lifecycle.

Indicative Modules:

• Marketing at Speed: Strategy in a Disrupted World
• AI-Powered Customer Insights and Campaigns
• Crafting Value Propositions that Stick
• Rebuilding the Funnel: Loops, Journeys, and Lifetime Value
• Brand-Led Growth in the Attention Economy
• Metrics that Matter: Growth, Loyalty & Brand Equity
• Cross-Functional Simulation: Building a Smarter Growth Engine

Duration: 3 days
Target Audience: Marketing brand, growth, digital, sales, CX and business leaders, managers and officers
Level: Mid to Senior Management
Format: Blended (in-person and online)

What Your Organisation Gains

• High-performance marketing strategies aligned to business goals
• Smarter campaign execution powered by AI and real customer data
• Greater customer lifetime value, loyalty, and retention
• Marketing and product teams that speak the same growth language

What Participants Gain

• A modern toolkit for strategic, data-driven marketing
• Skills in customer segmentation, journey design, and AI campaign planning
• The confidence to lead brand transformation and growth initiatives
• Cross-functional fluency for aligning marketing, product, and sales teams

Apply Now

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